When building and maintaining a website as a business, it is highly important to understand why you should prioritise security and performance. Limiting the amount of errors can help your users feel safe when interacting with your company, helping you to build trust and meaningful relationships.
From a business point of view, it can also provide your company with peace of mind that everything is running as it should be. In this blog, we will be covering why you should prioritise security and performance, providing examples of security you can use and why it is important to hire a local hosting company.
Performance:
When it comes to running a website, making sure it is performing as it should be is the most important aspect to consider. Potential customers aim for convenience and efficiency, so if your website is not loading fast or optimised, they are more likely to purchase from your competitors instead. Keeping users engaged with high-level content is a great way to reduce bounce rates, increasing customer satisfaction within your company.
What Security Measures Should Companies Introduce?:
Making sure that companies are implementing the right security measures can help to improve security for customers, providing peace of mind that their details are secure with the company. As well as this, making sure that the website overall is highly secure to counteract any forms of hacking and blocking malicious traffic, is crucial when it comes to maintaining a positive brand reputation. But what security measures should you implement?
Two-Factor Authentication (2FA) and CAPTCHA:
One of the most well known forms of security protection in recent years has been through two-factor authentication. With systems such as messaging one-time codes to your smartphone, or Authenticator apps, these systems ensure that if your username and password details get revealed, no one can enter your account without confirmation from a second device.
CAPTCHA is also a great form of authentication that many companies can utilise, to stop the increasing number of bot accounts from entering the website. Users simply have to complete one of three types of CAPTCHA to pass, notifying images, text or audio, in order to enter their account. By doing this, there is a limited chance of bot accounts from entering the website and overloading the site with extreme amounts of traffic.
Access Controls:
When creating and maintaining websites, you may provide access to a wide number of third-party companies. This is crucial to monitor who you give admin access to, ensuring only authorised personnel can access your site, preventing hackers and other malicious practices.
Why Hiring a Locally Based Hosting Company Can Help:
Through hiring a locally based hosting company, if you have any issues with your website, they can be solved efficiently, with limited downtime. Making sure that the website is maintained to a high-standard can also help to prevent any errors with programming and prevent potential hackers from damaging the site.
Incase of any damages made to the website, admins can implement a backup strategy to help to protect your website data. Spotting any potential attacks on websites can be incredibly difficult for many, so by training all staff on security measures, phishing awareness and data handling, you can help to notify and increase security massively. Having an active response plan in place, including monitoring website activity, logging unusual behaviour and potential security threats can increase this further, helping to protect your website.
Universal Web Design – Contact Us:
If you need specialist website Hosting and Security training solutions for your company, then get in contact with us today.
Or if you would like to get in direct contact with our team, you can email through at sales@univeral-group.co.uk . Or call us on 01206 588 000.
We look forward to hearing from you!