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5 Website Design Mistakes That Drive Visitors Away
In today’s world, where a website can act as someone's first impression towards your brand, it's important there are no design flaws and it is a must that the user experience is smooth. To help make sure that your website meets this criteria, we have put together 5...
How Brands Can Boost Email Newsletter Engagement
In the world of digital marketing, emails remain one of the most cost effective and high performing channels for speaking to consumers. According to the DMA, email marketing has an ROI of £35 for every £1 spent, however this is only the case when subscribers are...
How TikTok Advertising Would Affect Your Business
Although TikTok used to be the platform to share your funny, viral videos on, it is now one of the most influential spaces for promoting your business. With over 1.5 billion users, almost all recent social media campaigns would’ve included posting and engaging on this...
The Importance of Mobile Responsive Web Design
Mobile devices have permanently changed web design due to their unique specs and resolutions. Sites shouldn't just fit phones, a responsive design includes exceptional usability and navigability. Why Mobile Responsiveness is Important Statistics report that over 60%...
Common Digital Marketing Mistakes (And How Not to Make Them)
With the world becoming ever more digital, effective marketing using technology can be a game changer for your business. In this piece, we’ll discuss some common digital marketing mistakes and how you can avoid falling into the same traps. Targeting the wrong audience...
Email Marketing is one of the Most Effective Campaign Strategies
Email Marketing is one of the most effective campaign strategies and here’s why. Improving communications between your customers through personalised messages is one of the main reasons why it is so popular. Building relationships is crucial, and utilising Email...
The Importance of Video Content in 2025:
The importance of video content has only increased since it was first used within marketing, making it one of the most engaging forms of content in 2025. Through using a range of different visuals and entertainment, video content is ideal for a majority of potential...
Why it is Essential for Your Website to be Hosted on a Dedicated Server
For businesses, having your website hosted on a dedicated server can come with a range of benefits, making it perfect for companies with high demand. With complete control and ability to control your website, this is a no brainer when it comes to improving your...
Why Brand Consistency is So Important for Businesses
When it comes to warning to promote your business and wanting to form excellent marketing campaigns, brand consistency is crucial. Good brand consistency can be the difference between business success and failure, making it highly important to consider. In this blog...