Recently Universal Web Design has moved to Wellington House, with our new office just inside Colchester city. Our new office, located on the fifth floor, has a beautiful view overlooking the city. It is only a minute's walk away from the police station and a few minutes walk from Colchester centre. Our new office is...

Identifying your target audience is the most important marketing task your business has to complete. After all, how do you sell something in the best way possible if you don’t know who you’re selling it to? Knowing the ins and outs of your ideal customers—what they want, how they think and how to connect with them...

SEO—or Search Engine Optimisation—is an essential digital marketing strategy for generating leads through the internet. If you want to get enquiries online, you need to have top notch SEO. In this blog post, we’ll be walking through 10 components of SEO that contribute to outstanding search rankings. This is SEO Best...

Marketing has had a rough time over the past two years because businesses have had ample reason to scale back costs. First, a pandemic which drove many businesses to a halt, now economic uncertainty sparked by war in Ukraine—suffice to say the belts of businesses around the world have tightened. When this happens,...

Keeping your website up-to-date and running efficiently is a task that’s never technically complete. That’s because a website, once created, isn’t a static digital entity: it’s a platform that requires constant attention. In this blog post, we’ll be outlining the importance of website management for small businesses...