Blog management has become a staple ingredient in every successful online marketing strategy - and for good reason. This is because a blog is the ultimate platform for showcasing what your business can do for your customers. It's the perfect opportunity to sell yourself online and attract more visitors to your...

If you are a business owner and your business is yet to embrace video marketing - first of all, how have you made it this far without it? and second of all, why?  Video is the fastest way to convey information to your customers. We all know the saying that ‘a picture paints a thousand words.’ Well, if done correctly,...

We live in a world where social media trends and marketing strategies seem to change by the minute. However, the simple art of email marketing has stood the test of time. It has been around since the very beginnings of the internet. Therefore, email marketing is still a viable marketing strategy for any and all...

Do you ever wonder why your website attracts hundreds or thousands of visitors, yet sales revenues hardly budge upwards? It could be because your website communicates a vague message that leaves visitors confused. Perhaps your website’s layout is too disorganized for potential customers to navigate through available...

Using Social Media Marketing (SMM) engages potential customers by sneaking onto their feed while scrolling through instagram or facebook. This provides companies with a way of promoting their business to existing customers whilst also reaching new ones allowing them to grow a larger platform. The company can be shown...